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About Aden
Our Values
Ownership
We believe artists should own their career. Aden gives you full control over your releases, data, and creative direction, no middlemen, no restrictive contracts.
Vision
We build for the long term. Every feature is designed to move the music industry forward, replacing fragmented workflows with one clear, integrated platform.
Empowerment
We remove barriers so artists can focus on creating. From AI-assisted planning to streamlined collaboration, we make the complex simple.
Launch
Ship early, ship often. We iterate fast with real artist feedback, delivering tools that solve real problems rather than chasing perfection in isolation.
Our Journey
2025
2025
Idea
Aden was born from a personal frustration: managing a music career required too many fragmented tools. We set out to change that.
Mid 2025
Mid 2025
Under development
Started developing Aden. Went through a few design phases to get everything up & running, from choosing a tech stack to operational decisions.
Early 2026
Early 2026
Aden is part of CSE
Aden was onboarded with Denmark's largest student incubator under Copenhagen Business School (CBS).
Early 2026
Early 2026
Networking
Reaching out to fellow businesses, artists, managers and forming relationships with our first partners.
May 2026
May 2026
Officially registered
Aden is officially registered in the Danish company registry.
July 2026
July 2026
Closed beta
Closed beta with our first partners. Real catalogues, real releases, and a lot of fixes.
September 2026
September 2026
Open beta
Open beta: anyone can sign up. We keep developing and making every feature right.
Future
Future
Public Launch
Launching end of 2026. We continue to ship new features every week, guided by the artists who use Aden every day.
Our Vision
At Aden, we envision a future where creative independence thrives through the seamless integration of innovative technology and authentic artistic expression. We empower musicians, producers, and visual artists alike by breaking down traditional barriers and providing an intuitive, AI-driven platform tailored to nurture every stage of the creative process.
Empowering Creativity with Intelligent Tools
We believe that every artist deserves the freedom to explore and innovate without compromise. Our platform harnesses cutting-edge AI to simplify the art-making process. Helping you plan content, streamline production, and collaborate effortlessly with fellow creatives. Aden's smart features are designed to support your creativity, remove the friction in workflow, and inspire you to push artistic boundaries.
Cultivating an Artist-Led Community
At the heart of Aden is a vibrant community built on transparency and fair collaboration. We aren't a record label imposing restrictive contracts; we are a space where artists maintain full control over their creative journey. Through a shared commitment to artistic integrity, we foster an environment where every member can thrive. Connecting talents, sharing insights, and supporting one another in a rapidly evolving musical landscape.
Innovative, Transparent, and Future-Forward
Aden is built on a foundation of innovation, transparency, and a commitment to the future of music. We believe in a world where artists are empowered to express themselves freely, collaborate openly, and thrive in a rapidly evolving industry. Our platform is designed to be a catalyst for change, empowering artists to lead the way in a new era of creative collaboration.
By Artists, For Artists
We are not a record label. We are a workspace built by people who understand the creative process. Every feature is designed with artists in mind, giving you full control over your career while removing the friction of day-to-day management.
aden
Maxime VermeerenCo-Founder & CTO
Product-driven founder with a background in software engineering and music production. Maxime built Aden from his own frustrations managing releases, collaborators, and content across dozens of disconnected tools.
LinkedInGustav FogelströmCo-Founder & CEO
Operations-focused co-founder with experience in artist management and music business strategy. Gustav ensures Aden delivers real value to the artists and teams who rely on it every day.
LinkedIn